{"id":10998,"date":"2023-01-16T12:37:04","date_gmt":"2023-01-16T12:37:04","guid":{"rendered":"https:\/\/brandsoul.pl\/?page_id=10998"},"modified":"2026-01-01T19:14:06","modified_gmt":"2026-01-01T19:14:06","slug":"brand","status":"publish","type":"page","link":"https:\/\/brandsoul.pl\/en\/blog\/brand\/","title":{"rendered":"Brand"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1673515748273 vc_row-has-padding-top vc_column-gap-35 vc_row-bg-position-top\"><div class=\"wpb_column vc_column_container vc_col-sm-8\"><div class=\"vc_column-inner vc_custom_1673512345995   vc_custom_1673512345996\"><div class=\"wpb_wrapper\">\n<div class=\"vc_grid-container-wrapper vc_clearfix\">\n\t<div class=\"vc_grid-container vc_clearfix wpb_content_element vc_basic_grid\" data-initial-loading-animation=\"fadeIn\" data-vc-grid-settings=\"{&quot;page_id&quot;:10998,&quot;style&quot;:&quot;lazy&quot;,&quot;action&quot;:&quot;vc_get_vc_grid_data&quot;,&quot;shortcode_id&quot;:&quot;1767294815566-ef385960-6e5e-6&quot;,&quot;items_per_page&quot;:&quot;5&quot;,&quot;tag&quot;:&quot;vc_basic_grid&quot;}\" data-vc-request=\"https:\/\/brandsoul.pl\/wp-admin\/admin-ajax.php\" data-vc-post-id=\"10998\" data-vc-public-nonce=\"1a53ca6ba3\">\n\t\t<style data-type=\"vc_shortcodes-custom-css\">.vc_custom_1673513484076{margin-bottom: 0px !important;padding-bottom: 7px !important;}.vc_custom_1673458393234{padding-bottom: 0px !important;}.vc_custom_1673507116706{padding-top: 30px !important;padding-right: 10px !important;padding-bottom: 0px !important;padding-left: 10px !important;}.vc_custom_1673506984448{padding-right: 50px !important;padding-bottom: 0px !important;}<\/style><div class=\"vc_grid vc_row vc_grid-gutter-35px vc_pageable-wrapper vc_hook_hover\" data-vc-pageable-content=\"true\"><div class=\"vc_pageable-slide-wrapper vc_clearfix\" data-vc-grid-content=\"true\"><div class=\"vc_grid-item vc_clearfix vc_col-sm-12\"><div class=\"vc_grid-item-mini vc_clearfix \"><div class=\"vc_gitem-animated-block\" ><div class=\"vc_gitem-zone vc_gitem-zone-a vc_custom_1673513484076 my-post-grid vc-gitem-zone-height-mode-auto vc-gitem-zone-height-mode-auto-16-9\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673458393234\">\n\t<div class=\"wpb_single_image wpb_content_element vc_custom_1673506984448 vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/06\/atrybuty-marki.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"atrybuty marki\" srcset=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/06\/atrybuty-marki.jpg 1080w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/06\/atrybuty-marki-300x300.jpg 300w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/06\/atrybuty-marki-1024x1024.jpg 1024w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/06\/atrybuty-marki-150x150.jpg 150w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/06\/atrybuty-marki-768x768.jpg 768w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/06\/atrybuty-marki-600x600.jpg 600w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673507116706\"><div class=\"vc_custom_heading vc_gitem-post-data vc_gitem-post-data-source-post_title\" ><h4 style=\"font-size: 20px;line-height: 32px;text-align: left\" >ATRYBUTY MARKI \u2013 na czym polegaj\u0105?<\/h4><\/div><div class=\"vc_empty_space\"   style=\"height: 52px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><div class=\"vc_custom_heading case_exerp vc_gitem-post-data vc_gitem-post-data-source-post_excerpt\" ><div style=\"text-align: left\" ><p>Atrybuty marki sk\u0142adaj\u0105 si\u0119 na osobowo\u015b\u0107 Twojej firmy. S\u0105 to elementy, kt\u00f3re pozwol\u0105 Ci wyr\u00f3\u017cni\u0107 si\u0119 spo\u015br\u00f3d konkurencji! Sprawd\u017a na czym dok\u0142adnie polegaj\u0105. Dzi\u015b, wyr\u00f3\u017cnienie si\u0119 na rynku jest coraz trudniejszym zadaniem. Firm powstaje coraz wi\u0119cej, konkurencja ro\u015bnie, a wraz z ni\u0105 rosn\u0105 oczekiwania klient\u00f3w. Aby konsumenci zdecydowali si\u0119 w\u0142a\u015bnie [&hellip;]<\/p>\n<\/div><\/div><p style=\"font-size: 16px;color: #000000;text-align: left;font-family:Montserrat;font-weight:400;font-style:normal\" class=\"vc_custom_heading tt_button tt_primary_button btn_primary_color hover_solid_secondary post_button\"><a href=\"https:\/\/brandsoul.pl\/en\/o-nas\/blog\/atrybuty-marki-na-czym-polegaja\/\" class=\"vc_gitem-link\" title=\"ATRYBUTY MARKI \u2013 na czym polegaj\u0105?\">Czytaj wi\u0119cej<\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-12\"><div class=\"vc_grid-item-mini vc_clearfix \"><div class=\"vc_gitem-animated-block\" ><div class=\"vc_gitem-zone vc_gitem-zone-a vc_custom_1673513484076 my-post-grid vc-gitem-zone-height-mode-auto vc-gitem-zone-height-mode-auto-16-9\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673458393234\">\n\t<div class=\"wpb_single_image wpb_content_element vc_custom_1673506984448 vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/drupa-docelowa.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"drupa docelowa\" srcset=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/drupa-docelowa.jpg 1080w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/drupa-docelowa-300x300.jpg 300w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/drupa-docelowa-1024x1024.jpg 1024w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/drupa-docelowa-150x150.jpg 150w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/drupa-docelowa-768x768.jpg 768w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/drupa-docelowa-600x600.jpg 600w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673507116706\"><div class=\"vc_custom_heading vc_gitem-post-data vc_gitem-post-data-source-post_title\" ><h4 style=\"font-size: 20px;line-height: 32px;text-align: left\" >Dlaczego warto okre\u015bli\u0107 swoj\u0105 GRUP\u0118 DOCELOW\u0104?<\/h4><\/div><div class=\"vc_empty_space\"   style=\"height: 52px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><div class=\"vc_custom_heading case_exerp vc_gitem-post-data vc_gitem-post-data-source-post_excerpt\" ><div style=\"text-align: left\" ><p>Aby Twoje produkty i us\u0142ugi cieszy\u0142y si\u0119 zainteresowaniem, musisz wiedzie\u0107 do kogo je kierujesz. Dostosuj swoje dzia\u0142ania do odbiorc\u00f3w i stw\u00f3rz person\u0119, kt\u00f3ra zapewni Ci sukces! \u00a0Dzia\u0142ania intuicyjne w marketingu nie przynosz\u0105 efekt\u00f3w. Tu liczy si\u0119 strategia i plan. Aby rozpocz\u0105\u0107 dzia\u0142ania marketingowe na wy\u017cszym poziomie, nale\u017cy przede wszystkim postawi\u0107 [&hellip;]<\/p>\n<\/div><\/div><p style=\"font-size: 16px;color: #000000;text-align: left;font-family:Montserrat;font-weight:400;font-style:normal\" class=\"vc_custom_heading tt_button tt_primary_button btn_primary_color hover_solid_secondary post_button\"><a href=\"https:\/\/brandsoul.pl\/en\/o-nas\/blog\/dlaczego-warto-okreslic-swoja-grupe-docelowa\/\" class=\"vc_gitem-link\" title=\"Dlaczego warto okre\u015bli\u0107 swoj\u0105 GRUP\u0118 DOCELOW\u0104?\">Czytaj wi\u0119cej<\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-12\"><div class=\"vc_grid-item-mini vc_clearfix \"><div class=\"vc_gitem-animated-block\" ><div class=\"vc_gitem-zone vc_gitem-zone-a vc_custom_1673513484076 my-post-grid vc-gitem-zone-height-mode-auto vc-gitem-zone-height-mode-auto-16-9\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673458393234\">\n\t<div class=\"wpb_single_image wpb_content_element vc_custom_1673506984448 vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/wizerunek-firmy-1.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"wizerunek firmy\" srcset=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/wizerunek-firmy-1.jpg 1080w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/wizerunek-firmy-1-300x300.jpg 300w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/wizerunek-firmy-1-1024x1024.jpg 1024w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/wizerunek-firmy-1-150x150.jpg 150w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/wizerunek-firmy-1-768x768.jpg 768w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/05\/wizerunek-firmy-1-600x600.jpg 600w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673507116706\"><div class=\"vc_custom_heading vc_gitem-post-data vc_gitem-post-data-source-post_title\" ><h4 style=\"font-size: 20px;line-height: 32px;text-align: left\" >WIZERUNEK FIRMY \u2013 dlaczego jest wa\u017cny?<\/h4><\/div><div class=\"vc_empty_space\"   style=\"height: 52px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><div class=\"vc_custom_heading case_exerp vc_gitem-post-data vc_gitem-post-data-source-post_excerpt\" ><div style=\"text-align: left\" ><p>Wizerunek firmy to jeden z wa\u017cniejszych czynnik\u00f3w jej sukcesu. To on wp\u0142ywa na relacj\u0119 z konsumentami i przek\u0142ada si\u0119 bezpo\u015brednio na sprzeda\u017c! Jak o niego prawid\u0142owo zadba\u0107? \u00a0 Pozytywny wizerunek firmy potrzebny jest ka\u017cdemu przedsi\u0119biorcy. D\u0105\u017cenie do niego jest jednym z g\u0142\u00f3wnych element\u00f3w strategii biznesowej ka\u017cdej marki. Cz\u0119sto to w\u0142a\u015bnie [&hellip;]<\/p>\n<\/div><\/div><p style=\"font-size: 16px;color: #000000;text-align: left;font-family:Montserrat;font-weight:400;font-style:normal\" class=\"vc_custom_heading tt_button tt_primary_button btn_primary_color hover_solid_secondary post_button\"><a href=\"https:\/\/brandsoul.pl\/en\/o-nas\/blog\/wizerunek-firmy-dlaczego-jest-wazny\/\" class=\"vc_gitem-link\" title=\"WIZERUNEK FIRMY \u2013 dlaczego jest wa\u017cny?\">Czytaj wi\u0119cej<\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-12\"><div class=\"vc_grid-item-mini vc_clearfix \"><div class=\"vc_gitem-animated-block\" ><div class=\"vc_gitem-zone vc_gitem-zone-a vc_custom_1673513484076 my-post-grid vc-gitem-zone-height-mode-auto vc-gitem-zone-height-mode-auto-16-9\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673458393234\">\n\t<div class=\"wpb_single_image wpb_content_element vc_custom_1673506984448 vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/03\/1201918855169581.WPslAUwoTrJTGYoaVdky_height640.png\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"1201918855169581.WPslAUwoTrJTGYoaVdky_height640\" srcset=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/03\/1201918855169581.WPslAUwoTrJTGYoaVdky_height640.png 480w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/03\/1201918855169581.WPslAUwoTrJTGYoaVdky_height640-300x300.png 300w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/03\/1201918855169581.WPslAUwoTrJTGYoaVdky_height640-150x150.png 150w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673507116706\"><div class=\"vc_custom_heading vc_gitem-post-data vc_gitem-post-data-source-post_title\" ><h4 style=\"font-size: 20px;line-height: 32px;text-align: left\" >Czym jest analiza SWOT i dlaczego potrzebuje jej Twoja firma?<\/h4><\/div><div class=\"vc_empty_space\"   style=\"height: 52px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><div class=\"vc_custom_heading case_exerp vc_gitem-post-data vc_gitem-post-data-source-post_excerpt\" ><div style=\"text-align: left\" ><p>Analiza SWOT to podstawowe narz\u0119dzie tworzenia strategii marketingowej oraz jeden z najpopularniejszych sposob\u00f3w na prowadzenie biznesu. Je\u015bli chcesz zaplanowa\u0107 rozw\u00f3j swojej firmy, analiza SWOT to narz\u0119dzie, kt\u00f3re powinno by\u0107 Ci bliskie! Strategia marketingowa jest jednym z wa\u017cniejszych krok\u00f3w w prowadzeniu w\u0142asnego biznesu. W du\u017cej mierze decyduje ona o jego rozwoju. [&hellip;]<\/p>\n<\/div><\/div><p style=\"font-size: 16px;color: #000000;text-align: left;font-family:Montserrat;font-weight:400;font-style:normal\" class=\"vc_custom_heading tt_button tt_primary_button btn_primary_color hover_solid_secondary post_button\"><a href=\"https:\/\/brandsoul.pl\/en\/o-nas\/blog\/czym-jest-analiza-swot-i-dlaczego-potrzebuje-jej-twoja-firma\/\" class=\"vc_gitem-link\" title=\"Czym jest analiza SWOT i dlaczego potrzebuje jej Twoja firma?\">Czytaj wi\u0119cej<\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-12\"><div class=\"vc_grid-item-mini vc_clearfix \"><div class=\"vc_gitem-animated-block\" ><div class=\"vc_gitem-zone vc_gitem-zone-a vc_custom_1673513484076 my-post-grid vc-gitem-zone-height-mode-auto vc-gitem-zone-height-mode-auto-16-9\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673458393234\">\n\t<div class=\"wpb_single_image wpb_content_element vc_custom_1673506984448 vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/1201871136568741.VEeoIRNVjEkGqLCYBhuJ_height640.png\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"1201871136568741.VEeoIRNVjEkGqLCYBhuJ_height640\" srcset=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/1201871136568741.VEeoIRNVjEkGqLCYBhuJ_height640.png 480w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/1201871136568741.VEeoIRNVjEkGqLCYBhuJ_height640-300x300.png 300w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/1201871136568741.VEeoIRNVjEkGqLCYBhuJ_height640-150x150.png 150w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673507116706\"><div class=\"vc_custom_heading vc_gitem-post-data vc_gitem-post-data-source-post_title\" ><h4 style=\"font-size: 20px;line-height: 32px;text-align: left\" >Zr\u00f3b krok w kierunku silnej marki! Jak znale\u017a\u0107 USP swojej firmy?<\/h4><\/div><div class=\"vc_empty_space\"   style=\"height: 52px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><div class=\"vc_custom_heading case_exerp vc_gitem-post-data vc_gitem-post-data-source-post_excerpt\" ><div style=\"text-align: left\" ><p>Dlaczego klient ma wybra\u0107 w\u0142a\u015bnie Tw\u00f3j produkt? Co wyr\u00f3\u017cnia Twoj\u0105 firm\u0119 na rynku? Na te pytania odpowiada USP, czyli Unique Selling Proposition. Dowiedz si\u0119 jak je znale\u017a\u0107! Dzi\u015b, kiedy konkurencja we wszystkich dziedzinach jest tak du\u017ca, a wymagania klient\u00f3w ci\u0105gle rosn\u0105, produkt dobrej jako\u015bci nie wystarczy. Aby odbiorcy zainteresowali si\u0119 [&hellip;]<\/p>\n<\/div><\/div><p style=\"font-size: 16px;color: #000000;text-align: left;font-family:Montserrat;font-weight:400;font-style:normal\" class=\"vc_custom_heading tt_button tt_primary_button btn_primary_color hover_solid_secondary post_button\"><a href=\"https:\/\/brandsoul.pl\/en\/o-nas\/blog\/zrob-krok-w-kierunku-silnej-marki-jak-znalezc-usp-swojej-firmy\/\" class=\"vc_gitem-link\" title=\"Zr\u00f3b krok w kierunku silnej marki! Jak znale\u017a\u0107 USP swojej firmy?\">Czytaj wi\u0119cej<\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-12\"><div class=\"vc_grid-item-mini vc_clearfix \"><div class=\"vc_gitem-animated-block\" ><div class=\"vc_gitem-zone vc_gitem-zone-a vc_custom_1673513484076 my-post-grid vc-gitem-zone-height-mode-auto vc-gitem-zone-height-mode-auto-16-9\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673458393234\">\n\t<div class=\"wpb_single_image wpb_content_element vc_custom_1673506984448 vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/branze-sezonowe.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"bran\u017ce sezonowe\" srcset=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/branze-sezonowe.jpg 1080w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/branze-sezonowe-300x300.jpg 300w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/branze-sezonowe-1024x1024.jpg 1024w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/branze-sezonowe-150x150.jpg 150w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/branze-sezonowe-768x768.jpg 768w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/02\/branze-sezonowe-600x600.jpg 600w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673507116706\"><div class=\"vc_custom_heading vc_gitem-post-data vc_gitem-post-data-source-post_title\" ><h4 style=\"font-size: 20px;line-height: 32px;text-align: left\" >Sezonowe bran\u017ce &#8211; jak radz\u0105 sobie poza sezonem?<\/h4><\/div><div class=\"vc_empty_space\"   style=\"height: 52px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><div class=\"vc_custom_heading case_exerp vc_gitem-post-data vc_gitem-post-data-source-post_excerpt\" ><div style=\"text-align: left\" ><p>Sezonowo\u015b\u0107 jest nieod\u0142\u0105cznym elementem wielu biznes\u00f3w. Cz\u0119sto zainteresowanie naszymi us\u0142ugami lub produktami uzale\u017cnione jest od pory roku czy r\u00f3\u017cnych cyklicznych wydarze\u0144. Jak sobie z tym poradzi\u0107? Istniej\u0105 bran\u017ce, kt\u00f3re swoj\u0105 prac\u0119 opieraj\u0105 wy\u0142\u0105cznie na sezonowych us\u0142ugach i produktach, takie jak chocia\u017cby polska turystyka nad morzem. Inne z nich w mniejszym [&hellip;]<\/p>\n<\/div><\/div><p style=\"font-size: 16px;color: #000000;text-align: left;font-family:Montserrat;font-weight:400;font-style:normal\" class=\"vc_custom_heading tt_button tt_primary_button btn_primary_color hover_solid_secondary post_button\"><a href=\"https:\/\/brandsoul.pl\/en\/o-nas\/blog\/sezonowe-branze-jak-radza-sobie-poza-sezonem\/\" class=\"vc_gitem-link\" title=\"Sezonowe bran\u017ce &#8211; jak radz\u0105 sobie poza sezonem?\">Czytaj wi\u0119cej<\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-12\"><div class=\"vc_grid-item-mini vc_clearfix \"><div class=\"vc_gitem-animated-block\" ><div class=\"vc_gitem-zone vc_gitem-zone-a vc_custom_1673513484076 my-post-grid vc-gitem-zone-height-mode-auto vc-gitem-zone-height-mode-auto-16-9\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673458393234\">\n\t<div class=\"wpb_single_image wpb_content_element vc_custom_1673506984448 vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/01\/strategia-w-biznesie.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"strategia w biznesie\" srcset=\"https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/01\/strategia-w-biznesie.jpg 1080w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/01\/strategia-w-biznesie-300x300.jpg 300w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/01\/strategia-w-biznesie-1024x1024.jpg 1024w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/01\/strategia-w-biznesie-150x150.jpg 150w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/01\/strategia-w-biznesie-768x768.jpg 768w, https:\/\/brandsoul.pl\/wp-content\/uploads\/2022\/01\/strategia-w-biznesie-600x600.jpg 600w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><div class=\"vc_col-sm-6 vc_gitem-col vc_gitem-col-align- vc_custom_1673507116706\"><div class=\"vc_custom_heading vc_gitem-post-data vc_gitem-post-data-source-post_title\" ><h4 style=\"font-size: 20px;line-height: 32px;text-align: left\" >Dlaczego strategia w biznesie jest wa\u017cna?<\/h4><\/div><div class=\"vc_empty_space\"   style=\"height: 52px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><div class=\"vc_custom_heading case_exerp vc_gitem-post-data vc_gitem-post-data-source-post_excerpt\" ><div style=\"text-align: left\" ><p>Czy wiesz co jest g\u0142\u00f3wnym czynnikiem wp\u0142ywaj\u0105cym na sukces firmy? Odpowiednia strategia biznesowa! Dlaczego jest tak istotna i co si\u0119 na ni\u0105 sk\u0142ada? \u00a0 CZYM JEST STRATEGIA FIRMY? Strategia firmy to kluczowy element w jej zarz\u0105dzaniu. Nale\u017cy o nim pami\u0119ta\u0107, poniewa\u017c cz\u0119sto przek\u0142ada si\u0119 to bezpo\u015brednio na sukces marki. Czym [&hellip;]<\/p>\n<\/div><\/div><p style=\"font-size: 16px;color: #000000;text-align: left;font-family:Montserrat;font-weight:400;font-style:normal\" class=\"vc_custom_heading tt_button tt_primary_button btn_primary_color hover_solid_secondary post_button\"><a href=\"https:\/\/brandsoul.pl\/en\/o-nas\/blog\/dlaczego-strategia-w-biznesie-jest-wazna\/\" class=\"vc_gitem-link\" title=\"Dlaczego strategia w biznesie jest wa\u017cna?\">Czytaj wi\u0119cej<\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><\/div><div data-lazy-loading-btn=\"true\" style=\"display: none;\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/brand\/\"><\/a><\/div><\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid vc_row-bg-position-top\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div  class=\"vc_wp_custommenu wpb_content_element blog-menu-m\"><div class=\"widget widget_nav_menu\"><div class=\"menu-menu-blog-container\"><ul id=\"menu-menu-blog\" class=\"menu\"><li id=\"menu-item-10991\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-10991\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/doradztwo-marketingowe\/\">Doradztwo marketingowe<\/a><\/li>\n<li id=\"menu-item-10997\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-10997\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/media-spolecznosciowe\/\">Media spo\u0142eczno\u015bciowe<\/a><\/li>\n<li id=\"menu-item-11017\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-11017\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/brand\/\">Marka<\/a><\/li>\n<li id=\"menu-item-11016\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-11016\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/branding\/\">Branding<\/a><\/li>\n<li id=\"menu-item-11018\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-11018\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/reklama\/\">Reklama<\/a><\/li>\n<li id=\"menu-item-11019\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-11019\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/zarzadzanie\/\">Zarz\u0105dzanie<\/a><\/li>\n<li id=\"menu-item-11021\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-11021\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/technologia\/\">Technologia<\/a><\/li>\n<li id=\"menu-item-11022\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-11022\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/marketing\/\">Marketing<\/a><\/li>\n<li id=\"menu-item-11023\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-11023\"><a href=\"https:\/\/brandsoul.pl\/en\/blog\/sprzedaz\/\">Sprzeda\u017c<\/a><\/li>\n<\/ul><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1672901289259 vc_row-has-fill vc_row-bg-position-top\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"kd-calltoaction\" >\n                <div class=\"container\">\n                  <div class=\"cta-text-container kd-animated fadeIn\" data-animation-delay=\"200\"><div class=\"cta-text\"><h5 style=\"color: #000000;\">Um\u00f3w si\u0119 na spotkanie. Poznajmy si\u0119!<\/h5><\/div>\n                    <\/div>\n                    <div class=\"cta-btncontainer\"><a href=\"\/kontakt\/\"  title=\"Kontakt\" class=\"tt_button tt_secondary_button btn_secondary_color  button-action-link icon_right kd-animated zoomIn\" data-animation-delay=\"200\">Porozmawiajmy!<span class=\"fas fa-chevron-right iconita\" ><\/span><\/a><\/div>\n                <\/div>\n            <\/div><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1671465691697 vc_row-has-fill vc_row-has-padding-top vc_row-has-padding-bottom vc_row-bg-position-top\"><div class=\"wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><h3 style=\"font-size: 14px;color: #ffffff;text-align: left\" class=\"vc_custom_heading\" >STUDIO MARKI BRANDSOUL SP.Z O.O.<\/h3>\n\t<div class=\"wpb_text_column wpb_content_element \" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>ul. K\u00f3rnicka 198B\/11<br \/>\n62-020 Zalasewo (Swarz\u0119dz)<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element \" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>kom. +48 668 130 202<br \/>\nINFO@BRANDSOUL.PL<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><h3 style=\"font-size: 14px;color: #ffffff;text-align: left\" class=\"vc_custom_heading\" >DANE FIRMY<\/h3>\n\t<div class=\"wpb_text_column wpb_content_element \" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>Studio Marki Brandsoul Sp. zo.o.<br \/>\nul. Harmonia 9\/6<br \/>\n62-020 Zalasewo<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element \" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>NIP: 7822692832<br \/>\nRegon: 366811048<br \/>\nKRS: 0000668828<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><h2 style=\"font-size: 14px;color: #ffffff;text-align: left\" class=\"vc_custom_heading\" >FORMULARZ KONTAKTOWY<\/h2><div class=\"wpforms-container wpforms-container-full\" id=\"wpforms-4119\"><form id=\"wpforms-form-4119\" class=\"wpforms-validate wpforms-form\" data-formid=\"4119\" method=\"post\" enctype=\"multipart\/form-data\" action=\"\/en\/wp-json\/wp\/v2\/pages\/10998\"><noscript class=\"wpforms-error-noscript\">Please enable JavaScript in your browser to complete this form.<\/noscript><div class=\"wpforms-field-container\"><div id=\"wpforms-4119-field_1-container\" class=\"wpforms-field wpforms-field-select wpforms-field-select-style-classic\" data-field-id=\"1\"><select id=\"wpforms-4119-field_1\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][1]\" required=\"required\"><option value=\"\" class=\"placeholder\" disabled  selected='selected'>Wybierz cel kontaktu<\/option><option value=\"Kontakt telefoniczny\" >Kontakt telefoniczny<\/option><option value=\"Spotkanie\" >Spotkanie<\/option><option value=\"Oferta\/wycena\" >Oferta\/wycena<\/option><\/select><\/div><div id=\"wpforms-4119-field_2-container\" class=\"wpforms-field wpforms-field-text\" data-field-id=\"2\"><input type=\"text\" id=\"wpforms-4119-field_2\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][2]\" placeholder=\"Imi\u0119\" required><\/div><div id=\"wpforms-4119-field_3-container\" class=\"wpforms-field wpforms-field-email\" data-field-id=\"3\"><input type=\"email\" id=\"wpforms-4119-field_3\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][3]\" placeholder=\"E-mail\" required><\/div><div id=\"wpforms-4119-field_7-container\" class=\"wpforms-field wpforms-field-phone\" data-field-id=\"7\"><input type=\"tel\" id=\"wpforms-4119-field_7\" class=\"wpforms-field-medium wpforms-field-required wpforms-smart-phone-field\" data-rule-smart-phone-field=\"true\" name=\"wpforms[fields][7]\" placeholder=\"Telefon\" required><\/div><div id=\"wpforms-4119-field_5-container\" class=\"wpforms-field wpforms-field-textarea\" data-field-id=\"5\"><textarea id=\"wpforms-4119-field_5\" class=\"wpforms-field-small wpforms-field-required\" name=\"wpforms[fields][5]\" placeholder=\"Wiadomo\u015b\u0107\" required><\/textarea><\/div><div id=\"wpforms-4119-field_6-container\" class=\"wpforms-field wpforms-field-checkbox\" data-field-id=\"6\"><ul id=\"wpforms-4119-field_6\" class=\"wpforms-field-required\"><li class=\"choice-1 depth-1\"><input type=\"checkbox\" id=\"wpforms-4119-field_6_1\" name=\"wpforms[fields][6][]\" value=\"Akceptuj\u0119 warunki &lt;a href=&quot;https:\/\/brandsoul.pl\/polityka-prywatnosci\/&quot; target=&quot;_blank&quot;&gt;Polityki prywatno\u015bci.&lt;\/a&gt;\" required ><label class=\"wpforms-field-label-inline\" for=\"wpforms-4119-field_6_1\">Akceptuj\u0119 warunki <a href=\"https:\/\/brandsoul.pl\/polityka-prywatnosci\/\" target=\"_blank\">Polityki prywatno\u015bci.<\/a><\/label><\/li><\/ul><\/div><\/div><div class=\"wpforms-field wpforms-field-hp\"><label for=\"wpforms-4119-field-hp\" class=\"wpforms-field-label\">Phone<\/label><input type=\"text\" name=\"wpforms[hp]\" id=\"wpforms-4119-field-hp\" class=\"wpforms-field-medium\"><\/div><input type=\"hidden\" name=\"wpforms[recaptcha]\" value=\"\"><div class=\"wpforms-submit-container\" ><input type=\"hidden\" name=\"wpforms[id]\" value=\"4119\"><input type=\"hidden\" name=\"wpforms[author]\" value=\"3\"><button type=\"submit\" name=\"wpforms[submit]\" class=\"wpforms-submit tt_button\" id=\"wpforms-submit-4119\" value=\"wpforms-submit\" aria-live=\"assertive\" data-alt-text=\"Wysy\u0142anie...\" data-submit-text=\"Wyslij\">Wyslij<\/button><\/div><\/form><\/div>  <!-- .wpforms-container --><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"ATRYBUTY MARKI \u2013 na czym polegaj\u0105?Atrybuty marki sk\u0142adaj\u0105 si\u0119 na osobowo\u015b\u0107 Twojej firmy. S\u0105 to elementy, kt\u00f3re pozwol\u0105 Ci wyr\u00f3\u017cni\u0107 si\u0119 spo\u015br\u00f3d konkurencji! Sprawd\u017a na czym dok\u0142adnie polegaj\u0105. Dzi\u015b, wyr\u00f3\u017cnienie si\u0119 na rynku jest coraz trudniejszym zadaniem. Firm powstaje coraz wi\u0119cej, konkurencja ro\u015bnie, a wraz z ni\u0105 rosn\u0105 oczekiwania klient\u00f3w. [...]","protected":false},"author":7,"featured_media":0,"parent":9549,"menu_order":18,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"class_list":["post-10998","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"ATRYBUTY MARKI \u2013 na czym polegaj\u0105? Atrybuty marki sk\u0142adaj\u0105 si\u0119 na osobowo\u015b\u0107 Twojej firmy. S\u0105 to elementy, kt\u00f3re pozwol\u0105 Ci wyr\u00f3\u017cni\u0107 si\u0119 spo\u015br\u00f3d konkurencji! Sprawd\u017a na czym dok\u0142adnie polegaj\u0105. Dzi\u015b, wyr\u00f3\u017cnienie si\u0119 na rynku jest coraz trudniejszym zadaniem. Firm powstaje coraz wi\u0119cej, konkurencja ro\u015bnie, a wraz z ni\u0105 rosn\u0105 oczekiwania klient\u00f3w. Aby konsumenci zdecydowali si\u0119\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/brandsoul.pl\/en\/blog\/brand\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.1.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Agencja marketingowa | Studio marki Brandsoul\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Brand\" \/>\n\t\t<meta property=\"og:description\" content=\"ATRYBUTY MARKI \u2013 na czym polegaj\u0105? Atrybuty marki sk\u0142adaj\u0105 si\u0119 na osobowo\u015b\u0107 Twojej firmy. S\u0105 to elementy, kt\u00f3re pozwol\u0105 Ci wyr\u00f3\u017cni\u0107 si\u0119 spo\u015br\u00f3d konkurencji! Sprawd\u017a na czym dok\u0142adnie polegaj\u0105. Dzi\u015b, wyr\u00f3\u017cnienie si\u0119 na rynku jest coraz trudniejszym zadaniem. Firm powstaje coraz wi\u0119cej, konkurencja ro\u015bnie, a wraz z ni\u0105 rosn\u0105 oczekiwania klient\u00f3w. Aby konsumenci zdecydowali si\u0119\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/brandsoul.pl\/en\/blog\/brand\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2023-01-16T12:37:04+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-01-01T19:14:06+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Brand\" \/>\n\t\t<meta name=\"twitter:description\" content=\"ATRYBUTY MARKI \u2013 na czym polegaj\u0105? 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